Our Services

We work closely with our clients to prepare them for the upcoming PWHL draft through human elevation training, mental balance, and brand development and preparation. We’ll take time to understand your dreams and desires that will allow us to work with the PWHL team GM’s to find the very best market for you to play in.

We’re not just focused on today, and this season. We’re strategizng for your life on and off the ice. It’s our job to maximize your salary, and your time, in your desired market. We’re building your life in hockey, while planning for your life after hockey.

Our team at Dan Brands will take you through a brand uncovery workshop to peel back the layers of who you are and set the foundation for your personal brand. This personal brand will allow us to source you deals off the ice as well as help position you in markets where you’ll thrive.

Being a professional athlete is complex. There’s so much more to consider than just stepping on the ice and putting out your best effort. There’s player insurance, taxes, accounting, immigration… all things you probably didn’t realize were part of this game. We’ll take care of those annoying little details for you so you can enjoy being a star.

It’s our goal to source revenue for you off the ice. Once your personal brand is complete, we’ll tap into your market and find you brand collaborations, appearances, ambassadorships, sponsorships, and unique opportunities that will set up your personal brand for life after hockey.

Social media might not be your thing. Don’t worry, we’ll take care of that. We’re experts in PR and marketing and will help you take your marketing channels to the next level in support of your personal brand.

Your number one job? To play hockey. We’ll take care of he rest. Literally. Need a dinner reservation on the road? Send your mom flowers on her birthday? We’ll take care of it for you. So you can focus on your game.

When should you plan for life after hockey? While you’re still in the game. While you’re still relevant. We will work together to design what your life after hockey looks like and start positioning you strategically to step off the ice and right into your next career. We don’t abandon you when your game is over. We’ll continue to help you get to the next level.

THE most important thing for us? Making YOUR dreams come true. That’s what it’s all about. So if you’re not interested in having an agent who’s engaged, supportive, and communicative… then this isn’t the agency for you. We want to and will be part of your beautiful journey.